MAS - 2024 - Cologne, Germany
Client: Qiddiya Gaming
Role: Group Creative Director

At Gamescom Cologne, we unveiled Qiddiya Gaming’s High Fantasy genre with the towering MEK Fortress—an immersive quest where attendees solved puzzles and followed clues on interactive digital stained glass windows to unlock exclusive rewards. Players forged digital swords, collected rune enamel pins, scored signed posters and vinyl records of the High Fantasy theme song. But only five sharp-eyed adventurers walked away with our ultimate prize: a one-of-a-kind, hand-forged sword crafted by the legendary Weta Workshop.